Retailers at Access LIVE

For the third year in a row, WSWA is inviting on- and off-premise retailers/accounts to register to attend the show at no cost! 2024 brought almost 400 retailer attendees to Access LIVE. Once again, retailer attendees will have the chance to connect with brands and wholesalers, under one roof, February 3-6, 2025 at Gaylord Rockies in Denver, CO. Attend for the day or for the full event, the cost for retailers remains the same – FREE!

retail brand battle background
retailers at access live

What Value Does Access LIVE Bring Retailers?

  • Engage with current and prospective business partners from all industry tiers!
  • Meet with other retailers (on- and off-premise) from around the country and discuss trends they are seeing and challenges they are facing.
  • Discover product innovations and trends, as well as new technologies presented by the exhibitors at Access LIVE.
  • Connect with wine and spirits suppliers and industry vendors (e.g. technology providers, shelving and display manufacturers, POS companies, etc.).
  • Engage in three-tier conversations with both suppliers and wholesalers all under one roof, at one convenient venue. Bring your retailer voice to the table!
  • Taste the Best-in-Show wine and spirits products and meet the producers.
  • Participate in numerous networking opportunities and connecting you with potential partners.
  • Learn about industry disruptors, trends, and future opportunities that will impact your business and the industry business overall!
  • Meet celebrities and learn about new brands heading to your market.
Access LIVE meetings

Access LIVE Content and Education:

All attendees have access to sessions on our Main Stage, general sessions; our LIVE Stage, 20-minute, high impact, future focused, innovative education; at our Hub, where we have the show’s version of a mixology test kitchen and so much more; as well as content producing activations throughout the show. Join sessions to hear topics on:

  • Overall industry trends;
  • Discussions focused on trends in on-premise sales and trends in off-premise sales;
  • Cannabis and hemp derived beverages and what the future holds;
  • Menu creation and craft cocktail importance;
  • Technology and Artificial Intelligence and the beverage space;
  • And so much more!

If you have an idea for content that YOU feel would be beneficial to the industry, submit a session proposal today

Education

Can’t Miss Interactive Mixology Workshops and More:

Join the conversation and activations taking place in the Hub (the center of the exhibit hall) where industry leading mixologists, wholesalers and influencers will talk about:

  • Current cocktail trends;
  • Crafting unique menus;
  • Creating delicious cocktails;
  • Understanding consumer trends;
  • Promoting your brand and growing your audience;
  • And so much more!

In addition to great content and discussions, hangout in the Hub engage directly with brands as they have the opportunity to create high-quality videos and photos for their own websites and social media pages with our professional photographers and videographers.

Mixology at Access LIVE