Prepare to Exhibit
See below for guidance on the following:
- Access LIVE Exhibitor Portal
- Working with Freeman (tradeshow management company)
- Details to prep and enhance your exhibit space
- Additional ways to raise your profile at Access LIVE
Questions? We're here to help! Email exhibits@wswa.org for more guidance.
ACCESS LIVE EXHIBITOR PORTAL
All action items, to-do’s, and benefits associated with exhibiting at Access LIVE can be found on your Exhibitor Portal (hosted by Cadmium). You will have access to this portal immediately once you reserve your exhibit space. If you exhibited at Access LIVE 2024 you will need to re-register for Access LIVE 2025. This portal is where you can register additional attendees, book hotel rooms, and more!
NOTE: only one person from your company can edit your profile and complete your tasks. You can change the designated administrator at any time through the contact section of the portal.
- Register company attendees (complimentary registrations, additional registrations, and bartender/model passes)
- Complete your company profile, contact information, company logo
- Update your brand(s) details to be included on the Access LIVE App
- Book your hotel stay at our dedicated Hotel Room Block at Gaylord Rockies Resort & Convention Center.
- Enter the Wine & Spirits Tasting Competition
- Reserve a TASTE Table
- Review the Access LIVE Terms & Conditions
- Secure Sponsorship Opportunities to enhance your experience and add additional exposure to your brand/service.
FREEMAN (Tradeshow Management Company)
Our designated Tradeshow Management Company is Freeman. Freeman will manage the buildout of all Access HQ (exhibit hall) booth structures and can provide additional materials and services upon request for those with booths and suites. Within days of reserving your space, you will receive login details for the Freeman Services Portal directly from the Freeman team.
- Shipping Material & Handling Information/Non-Alcohol Shipping Labels (including estimates & fees)
- Show Move-In & Move-Out Regulations
- Additional Décor & Furniture Orders
- Booth Structure Graphic Guidelines & Upload Instructions
- Booth Display Rules & Regulations (booth dimensions, structure height, use of space, etc.)
- Labor & Union Jurisdictions
- Marshalling Yard Map & Directions
- Alcohol Beverage Product Handling Services
- All destination labels, for alcohol and non-alcohol
- Wholesaler Beverage Alcohol forms for:
- Southern Glazer’s Wine & Spirits (Domestic & International Exhibitors)
- Breakthru Beverage Company, Colorado (Domestic Exhibitors Only)
- Republic National Distributing Company (Domestic Exhibitors Only)
- LibDib (Domestic Exhibitors Only)
PREP & ENHANCE YOUR EXHIBIT SPACE
Enhance your booth or suite with the following resources.
- Catering, Electricity, Internet & Audio/Visual Services are provided by Gaylord.
- WSWA recommends preferred vendors for decor, staffing, etc.
- If you are using any contractor other than Freeman to set-up your booth or suite, you must complete and return the Exhibitor Appointed Contractor Form.
- Please review the rules and regulations for your exhibit booth. IAEE Rules and Regulations
Links to information about these resources can also be found in the Cadmium Exhibitor Portal under Exhibitor Resources.
Gaylord Rockies Exhibitor Portal
- Use this portal to order any catering, electricity or audio/visual needs you have in your booth or Main Street Suite. Power, internet, and AV are not included. You must use Encore at Gaylord Rockies to supply these items.
- All food and beverages* served in your suite or booth must be ordered from the Gaylord Rockies. In addition, this portal provides the opportunity to order:
- Ice
- Glassware & Dump buckets (NOTE: If using GLASS, you must order through the hotel. You can only provide disposable sampling cups).
- Lemons, Limes, Oranges, and other garnishes
- Any food, coffee or other beverages.
* Note: Any alcohol or non-alcohol that is the company’s own product and is being showcased at Access LIVE may be brought in through the proper channels and is not subject to fees from hotel.
To enhance your experience and profile at Access LIVE, we encourage you to use the WSWA preferred vendors who are very familiar with show rules and processes.
Décor Vendors:
Staffing Vendor: